07-15-2024
TABLE OF CONTENTS
Searching for blog topics that are in trend in 2024 can help your website get high traffic and become successful. Everyone wants to know how they can make their website successful. Let’s read in detail about the trending blog topics that will engage your audience and become a traffic magnet for your website.
What Do You Mean by Trending Blog Topics?
Trending blog topics are those that are very popular and get the attention of a large audience. Trending topics do not remain trending throughout the years, despite the blog's fluctuations. Some topics are evergreen and always remain in the highlights, as health is an evergreen trendy topic.
Benefits of Trending Blog Topics
Here are the benefits of writing on highly searched and trendy blog topics:.
Reach a Wide Audience
Sometimes trending topics are ingredients that your website needs to reach a wide audience and get more traffic. If you have worked enough on your website but have not gotten that much traffic, try some trendy topics and let them shake some things on your website.
Touch New Niches
To get profit from different niches, you need to test the profitability of trendy niches. A strategy to touch a new trendy niche will help you unlock the potential of your blog, whether it is eCommerce or affiliate marketing.
Beat the Competition with Ease
Writing on a trendy topic will lead you to a more advantageous position than your competitors. You can establish your authority and get a high ranking with less effort, which will help you gain more traffic.
Identify Evergreen Topics
In blogging, some topics are only trendy for a specific time period and are considered trending for that period. After that, your website's traffic will start decreasing. Try to choose those topics that will be evergreen and give a long-term benefit to your website.
Strategies to Find Trending Blog Topics
After understanding the importance of trendy blog posts, you now need to know the strategies to find the topics that are trending in 2024.
Conducts Keyword Research
Keyword research can be done with multiple tools available on the market. These tools can help you find high-volume keywords with low or medium competition so that you can get the attention of a wide audience by writing quality content. You are looking for short- or long-tail keywords that reflect the interests of your targeted audience.
Tools for Keyword Research
Here are multiple tools that can be used while doing keyword research.
SEMrush
This tool helps you optimise your content strategy by analysing keyword trends, search volumes, and competitive metrics.
Ahrefs
This tool helps to improve your SEO efforts by discovering keyword opportunities, tracking rankings, and analysing backlinks.
This tool is helpful in exploring keyword ideas, content suggestions, and competitive analysis to make your SEO strategy effective.
This tool helps generate long-tail keyword suggestions based on Google Autocomplete and other search engines.
Google Keyword Planner
This tool helps you plan your search network campaign and find keyword ideas relevant to your niche.
Content Curation and News Aggregator Tool
Multiple websites work as content aggregators. These websites aggregate popular content from multiple industries on a single page and help content creators and bloggers discover trending topics, popular articles, and influential blogs in their niche. You can search for ideas for your blog by understanding the requirements of your audience.
Content Aggregators
Some content aggregators are mentioned here.
BuzzSumo
This aggregator is used to analyse popular content and trending topics on the basis of social media shares.
Feedly
This aggregator is helpful to generate customised feeds, including blogs, news sites, and industry publications for trending content.
This aggregator can help you aggregate top headlines from popular websites across various topics for quick access to trending topics.
On the basis of your interests and preferences, this aggregator helps you read online or save articles and blogs to read later.
This aggregator is helpful to curate content from trusted sources and discover trending stories according to your interests.
Social Media Listening
Social media platforms are goldmines for trending topics. Multiple tools, like Twitter trends, Facebook insights, and Reddit, can give you real-time insights about the trends and interests of the public. You can find out trendy topics by paying attention to hashtags, trending topics, and popular discussions in your niche. You can also check out the engagement level and comments to find out what is trending.
Tools for Social Media Listening
Twitter Trends
Twitter trends can help you explore what is in trend worldwide or in specific regions directly on Twitter.
Facebook Insights
Facebook analytics can help you find out audience demographics, engagement metrics, and trending topics.
You can find outstanding topics related to your niche through the discussion on Reddit.
This is a social media management platform that not only helps to schedule posts but also helps to find trending hashtags.
Industry Reports and Studies
Industry studies and reports are helpful resources to predict new trends. Whether you are in the health, finance, or tech fields, reports and studies give data-driven insights about industry trends and the audience's interests. Subscribe to industry publications, attend webinars, and analyse reports from reputable resources to get valuable insights into the industry and stay up-to-date on new trends.
Tools for Industry Reports and Studies
Forrester Research is an industry-specific market analysis company that offers information regarding trends in the market, customer behaviour, and upcoming technologies.
Renowned for its consultancy services about technology, marketing, and business issues, Gartner facilitates deep investigations and is able to give good blog post themes.
Statista offers statistical data, market forecasts, and infographics on numerous subjects that help identify emerging patterns and provide data-driven insights.
Deloitte insights are sector-specific studies and publications, from technological developments to consumer behaviour, that aid in the prediction of future events.
McKinsey Insights gives global insight across various industries with reports and articles on economic trends and digital transformations, among others.
Google Trends
Google trends are a valuable resource for identifying the interests of people in what they are searching for. It helps to find out the popularity of search queries over time and by region and by providing real-time data on trending topics. Trends spotted here can inspire timely content that aligns with current interests and boosts your blog’s SEO performance.
Tools for Google Trends
It is possible to look into popular search queries by area and, over time, identify the presently trending topics.
It will show you keyword suggestions with traffic estimates for each keyword, and these keywords can be used to build a new ad campaign or expand an existing one.
These are keyword explorer tools that take into account search volumes, related searches, and difficulty scores, as well as other metrics that help in the identification of trendy subjects.
SEMrush
The platform provides access to recent trends based on data about competitors’ keywords, search engine visibility scores, etc.
BuzzSumo
This tool analyses shares and engagement across social media platforms to help users find viral content ideas for their brands.
Competitor Analysis
Competitors analysis facilitates a lot for the bloggers to know the industry trends. Study their social media, blogs, and content strategies. Competitor study not only helps to know the trend but also helps to add more value to those trendy topics and rank blogs at a higher position than your competitor.
Multiple tools are available on the market that can help you find out the secret keywords, traffic sources, and content performance metrics and help you make your content strategy.
Tools for Competitor Analysis
It allows you to analyse competitor websites, the keywords they rank for, and their content strategy, helping identify gaps and opportunities.
Provides traffic insights, audience demographics, and competitor analysis for websites, aiding in understanding competitor strategies.
Offers competitor analysis tools for SEO and PPC campaigns, showing keywords, ad campaigns, and ranking history.
Allows you to analyse competitor content performance by showing their most shared and engaging articles across social media platforms.
Provides tools for competitor analysis, including domain authority comparison, backlink analysis, and keyword research.
Audience Survey and Feedback
Your audience feedback can help you get more information about their needs and interests. To know more about the attraction points for your audience, you can conduct surveys, polls, gather feedback through social media, and read comments as well.
This interaction between you and your audience not only benefits you by helping you find trending topics but also strengthens your relationship with your readers by showing respect for their input.
Tools for Audience Surveys and Feedback
With the help of SurveyMonkey, you can make surveys and get audience responses to better understand their preferences and areas of interest.
A free survey creation and response tool that's perfect for getting input on blog ideas and content preferences.
Provides interactive questionnaires and forms with an intuitive user interface that enable more in-depth analysis of audience preferences.
Offers insights on your Facebook page that can help you better understand your audience, such as engagement numbers and demographic data.
This feature lets you make polls on Twitter to get insights and opinions from your followers. It's helpful for getting fast input on possible blog post subjects.
Google News and Alerts
You cannot do without Google News and Alerts to keep tabs on recent events and the latest news about your sector in this day and age. Create alerts for your niche keywords to keep up-to-date with new updates and trending topics. Be the first to fire off analysis and add worthy tips or tricks to your blog posts, as news is about stakes that might impact your audience.
Tools for Google News and Alerts
Compiles news stories from multiple sources so you may be informed about happenings and developments in your field.
It notifies you via email when new developments and trends occur based on particular keywords or subjects.
An RSS feed reader that gives you access to curated content and trends by letting you follow news sites, blogs, and industry blogs.
Provides notifications when new information is found by scanning the internet and social media for mentions of particular keywords or subjects.
A platform for curating material that gathers news and articles according to user-selected interests and provides insights into popular subjects and news items.
Evergreen and Seasonal Content
Work on seasonal topics and add long-form evergreen content to your rotation. This type of content is called evergreen because it does not expire and addresses constant themes that are relevant throughout the year or periodically every year, e.g., how-to guides, fully detailed tutorials, industry in-depth analysis, etc.
The latter example is considered seasonal content, which uses popular themes associated with the time of year or certain annual events.
Tools for Evergreen and Seasonal Content
Provides ideas for blog posts based on themes and keywords, including seasonal and evergreen subjects.
This tool, which is helpful for creating evergreen content, visualises search queries and offers content ideas based on user inquiries and trending searches.
A project management application that helps you plan editorial calendars and arrange content ideas, covering both seasonal and evergreen subjects.
Editorial Calendar Plugins (such as CoSchedule)
Work with WordPress to organise and schedule material, guaranteeing a well-rounded selection of topical and timeless subjects.
Assists in organising seasonal content by planning posts in relation to occasions, festivals, or yearly themes that interest your readership.
Final Words
In this world of digital content creation, staying ahead of the curve with trending topics is an ongoing journey. In 2024, if you want to figure out the trending topics for blog writing, you can check social media insights, research keywords with high search volumes, Google Trends, competitor analysis, and listen to the feedback of the audience.
Recall that understanding your audience's requirements and interests is the key to successful blogging, even though tools and statistics are important as well. Every blog article is an opportunity to educate, uplift, and engage your community, whether you're tackling timeless subjects or grabbing hold of popular trends.
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